Founder & President of Game Insight LLC join Advisory Board of ACGI

Alisa Chumachenko
Founder & President, Game Insight LLC

Alisa Chumachenko is one of the most respected specialists in marketing, promotion and advertising of online games, casual games and games for social networks in Russia, Eastern and Central Europe.

In 2004 Alisa has joined a young but ambitious company called IT Territory, which developed and launched the game "Territory". This game set a new quality standard for browser-based MMORPG at that time. Moreover, IT Territory launched a range of other browser-based games, each of which showed the highest results. In 2006 IT Territory launched a superproject «Legend: Legacy of the Dragons". Alisa played a key role in the promotion of this game, which then became the biggest event on the browser-based MMORPG market, reaching an unprecedented commercial success and winning the hearts of many millions of players both in Russia and abroad.

In 2007 Alisa Chumachenko took up a position of the Vice-President for Marketing and Advertising in a holding company Astrum Online Entertainment. AOE includes such companies as Astrum Nival, IT Territory, Time Zero, Nikita Online and Dark Joker Games. AOE is a recognized market leader, which runs tens of browser-based and client MMOG and casual games. Alisa Chumachenko formes the best professional marketing team in Russia, the results of which are a steady growth of financial indicators of Astrum Online, a dozens of launched projects, marketing, advertising and PR successful support of projects of the holding company. Among them are such games as Allods Online Legend: Legacy of the Dragons, Perfect World, The Lord of the Rings Online, Last Chaos, Silkroad Online, Three Kingdoms, Heroes: Rebirth, ParaPa: City Dance, Piratia, Granado Espada and many others.

In December 2009 the holding company Astrum Online Entertainment affiliated the Internet company Mail.Ru. Alisa Chumachenko decided to set up her own business and left the position of the Vice-President of AOE for Marketing and Advertising. She founded a company called Game Insight and became its President. Nowadays Game Insight is a key player on the market of developing and publishing games for social networks. There are more than a dozen projects of Game Insight running in the world's largest social networks such as Vkontakte, Facebook, Hi5, MySpace, Friendster, Odnoklassniki and others. The user number of Game Insight's games exceeded twenty millionth mark and continues to grow steadily. More recently Game Insight has announced the launch of another great project - club of the players called Funzay.com. Announcement has become one of the main events at the Conference Sociality Rocks in October 2010 in Kiev! Once again this event has demonstrated the highest level of Alisa Chumachenko as the trend setter and a specialist in marketing and promotion of online games.